Frequent Sales
Buyers gain access to wool at least weekly. Sellers have more opportunities to access the market more often.
How it works
The Technology
A guided look at the platform: how a sale is built, how bidding runs, and what happens once the hammer falls.
01 · Buying
For Buyers
Purchasing wool on the Wool Online platform is currently available exclusively to New Zealand-registered wool exporting companies. Upon application, Wool Online Ltd provides eligible Buyers with secure login details to place bids, view the market and purchase wool.
Wool Online sells over 75 times in a normal selling season, with both North and South Island wool selling weekly. This regular access gives buyers the supply confidence to trade wool and service their global partners.
02 · Selling
For Sellers
New Zealand Wool Merchants and Brokers use the Wool Online platform directly or work in conjunction with Wool Connextions Ltd to list their wool.
Our highly experienced industry partners Wool Connextions, provide an independent wool valuation and typing service that prepares individual lots for sale to the export trade.
The Wool Online advantage
Benefits of Trading on Wool Online
Business Efficiency
Access the market from anywhere, on any device. The online platform removes the need to travel to physical auctions, saving time and cost.
Flexible Selling Days
Online selling days are based on market needs and adjust to suit market conditions.
Independent Participation
All export companies bid directly creating a competitive and robust trading environment.
Expert Advice
Wool Connextions experts are used to provide independent wool valuations and daily pricing services, market insights and sales analysis.
Trusted Technology
The Wool Online platform has been a trusted trading platform by the New Zealand industry, selling over 1 million bales since 2009.